Wednesday, November 29, 2006

Who will pay for the higher costs of high-def TV?

Article


As Canada's broadcasters pursue the expensive transition from analog to digital broadcasting, the country's broadcast regulator is hearing ideas on how to pay for the added costs of high-definition.

At CRTC hearings this week, the broadcast networks are arguing for permission to charge fees to cable and satellite providers for programming they now provide for free. Some broadcasters are also asking the CRTC to allow more advertising minutes per hour and to allow alternate advertising arrangements like product placement.


Let me answer this question for you more fully and succinctly.

No one will pay for the higher costs.

Why ?
Because TV is a dying animal. Everyone is moving to the internet. If you choose to retain any illusion of hope that TV will somehow survive in some form or another, your best move is to lower the price of television. Not raise it.

Raising the price or increaseing the number of commericals per hour will merely hasten the demise of this dinosaur.

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