Tuesday, April 28, 2009

Vender Lock Is The Way

New Apple Gizmos Coming to Exclusively to Verizon?

There's a new iPhone coming out (a very popular brand of cell phone), and it's going to be available only to one phone company, not the others.

Why ? Is there any technological reason for this ?
No , there cannot be. The new iPhone was manufactured *SPECIFIC* for the new vender. They could have made anything they wanted. They *CHOSE* to do this as a deliberate marketting stradegy.

Why ?

To make a buck. To do the public , who are their customers, dirty. Why should your favorite phone be available by one company only and not another ? Why is it locked ? So that that company can make a money. And then , you can only buy stuff for your phone from that company as well , you can't buy from anywhere else.

It's like there are ten stores on the street, and when you walk into one , that store locks the doors on all the other stores, and traps you. And then they raise the prices, or you find out their deals are not so hot , and you want out. Only you're trapped, you can't get out.

This is called Vender Lock.
It's a very successful marketing strategy.

But then, so is pointing a gun at your customers head and demanding all his money.

A long time ago , it was decided that letting a man work , and keep most of the product of his labor, only taxing him a little, worked very well. He worked much harder than when you simply took everything he produced no matter how hard, or not hard, he worked. And it was decided to let him take his wares to market and sell them for whatever he could get.

That was capitalism.

What we have today , is not Capitalism.

What we have today is legal theft. They sell you something , and then they say you can only use it in such a fashion , or we'll take it back and not give you your money back. They make these bright shiney gew gaws, and then deliberately bundle them with the most obnoxious items you wouldn't touch with a ten foot pole and then demand you buy both or neither. And there's no reason why, except to make a profit.

Now they put up walls every where you go. Now they make movies, but they only run on one kind of player, and different movies run on a different player. Now they make cool new phones, but you can only have them if you go to one particular phone provider and not another.

Now , they lock the doors on the competition , and charge everything they can for the simple stuff , and scads more for anythign hard. And they put a ring in *YOUR* nose , and threaten you with *JAIL* if you try to go somewhere else.

When the merchant starts clubbing his customers and herding them to his shop , and away from the others, it's time to stay away from that merchant.

When they all do it ...when the strategy of being an honest hard working shop smith doesn't work because you've been forced out by the dishonest ones... somethings gotta change.

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